Most drivers have heard or seen reports on the deathly
potential of distracted driving. Yet, as AAA Foundation for Traffic Safety’s 2011
Traffic Safety Culture Index shows, drivers continue to do it anyway.
Specifically, the survey found that 95% of drivers view texting or sending e-mail
by other drivers as a serious threat to their own personal safety, yet 35% of
those same drivers admitted to having read or sent a text message or e-mail in
the previous month. This persistent “do as I say, not as I do” mindset only perpetuates
the threat of cell phone use while driving. “Changing our nation's traffic
safety culture requires drivers to take responsibility for their actions and
alter their own behaviors on the road,” says AAA Foundation’s Peter Kissinger. Read a release on
the report here. What types of programs does your company have to
combat distracted driving?
A Blog From the American Society of Safety Engineers
