The U.S. Consumer Product Safety Commission (CPSC) has launched its third annual campaign, Pool Safely: Simple Steps Save Lives, a national public education campaign. This year's campaign focuses on those with the highest risk of drowning, including children under 5, who represent almost 75% of child drowning fatalities, and African American and Hispanic children ages 5 to 14. Data show that 70% of African-American children and 62% of Hispanic children cannot swim.
The campaign works with U.S. partners to reduce drownings, near-drownings and entrapment incidents in swimming pools and spas. Parents and caregivers are urged to visit the Pool Safely website for important pool and spa safety information. CPSC has also published related reports: Pool and Spa Submersions 2012 and Circulation/Suction Entrapments 2012.