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Thursday, December 29, 2011

UL Study Analyzes Consumer Products


A new annual global study from UL, "Navigating the Product Mindset," examines perceptions about products and how they are made, sold, bought and consumed. The survey includes products from the food, building materials, household chemicals and high tech industries, from Germany, U.S., China and India. UL says the survey, "explores the connections and contradictions between perceptions of consumers and manufacturers on issues of safety, innovation, performance and sustainability."
A few main points from the study, which can be downloaded, include:
  • Safety and performance are the top two concerns impacting product mind-set for consumers and manufacturers.
  • Geography and culture influence product perceptions.
  • More than 90% of manufacturers are confident that they are ahead of the curve in delivering safety, reliability and sustainability, but 70% of consumers feel that manufacturers do not conduct adequate testing before releasing new products.