The National Organizations for Youth Safety (NOYS) and the Ad Council are holding a nationwide scholarship program and video contest on behalf of Project Yellow Light, an organization founded in memory of Hunter Garner who was killed in a car crash. Established in 2007, its mission is to motivate, educate and encourage teens to drive safely. To enter the contest, high-school seniors can create and submit 60-second videos at
www.projectyellowlight.com. A video can feature an individual, a group or an animation, and it should convey the importance of teens developing and embracing safe driving habits. If the senior is under 18, the video must be accompanied by a signature from a parent or guardian. Submissions will be accepted beginning Dec. 1, 2011, and all videos will be judged by NOYS, the Ad Council, Project Yellow Light and The Martin Agency. The winning video will be digitally distributed as a PSA by the Ad Council in May 2012 as part of National Youth Traffic Safety Month. The winner will also receive a $2,000 scholarship to the college of their choosing.
